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All Topics Email Deliverability Email personalization Email segmentation Email automation Email analytics SMTP relay Email validation Gmail Funnel optimization CRM email marketing Email compliance Email marketing best practices Email marketing tools Multi-SMTP Email experts Consumer behavior Data management Database security Multichannel Platform comparison Email marketing trends Feature release AI email revolution Email marketing strategy

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Segmentation

• By Mark Pekel

Who Should Be Involved in Creating Your Buyer Personas and Why Do You Need Them

Buyer personas help your team visualize your ideal customer and understand the real people behind your KPIs. How can you develop buyer personas that…

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28 min read

Segmentation

• By Mark Pekel

Email List Segmentation Analysis – How Brands Engage Audiences

If you want to create relationships, improve engagement rates, and ultimately your revenue, you must utilize email list segmentation. In this guide, we’ll take…

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12 min read

Segmentation

• By Sharon Beilis

The Importance of Suppression Lists

This post discusses what a suppression list actually is when it comes to email marketing, the importance of operating with suppression lists when a…

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3 min read

Segmentation

• By Sharon Beilis

How to Send High Volume Email Successfully

Bulk mailing refers to the sending of high volumes of emails, usually consisting of marketing or sales-lead messages, at once in one go. This…

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2 min read

Segmentation

• By Sharon Beilis

Webinar: Segmenting Your Way to Smarter Sending

Sending the same email to all of your users is no longer cutting it in the world of email marketing. As technologies continue to…

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2 min read

Segmentation

• By Sharon Beilis

Hot Email Marketing Trends: Behavior Segmentation

New home owners are known to spend hours agonizing over which shade of off-white to paint the living room, evidenced by the small strokes…

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2 min read

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